Privacy Policy

The Book Store NLR — North Little Rock, Arkansas

Effective Date: June 16, 2026

At The Book Store NLR, we believe that your privacy matters just as much as finding the right book. We are a small, independent bookstore rooted in the North Little Rock community, and we take our responsibility to protect your personal information seriously.

This Privacy Policy explains how we collect, use, and protect information when you visit our website. It applies to all visitors and customers who access or use our website, whether you are browsing our selection, signing up for our newsletter, or following a link to one of our partners.

By continuing to use our website, you acknowledge that you have read and agree to the practices described in this Privacy Policy. If you do not agree with any part of this policy, we encourage you to discontinue use of the site and contact us with any concerns.

We collect information in a few different ways, depending on how you interact with our website.

When you choose to reach out to us or join our mailing list, you may provide us with:

• Your name
• Your email address
• Your phone number (if included in a contact form submission)
• Any other information you choose to include in a message to us

We only collect what you give us. You are never required to share more than you are comfortable with.

When you visit our website, certain technical information is collected automatically by our website platform and analytics tools. This may include:

• Your IP address
• Browser type and version
• Device type and operating system
• Pages visited on our site and time spent on each page
• The website or link that referred you to our site
• General geographic location (city or region level, not precise location)

This information helps us understand how visitors use our site so we can improve your experience.

Our website uses cookies and similar tracking technologies. Please see Section 4 of this policy for a full explanation of how cookies work and how you can manage them.

We use the information we collect for limited, specific purposes. Here is what that looks like in practice:

• To respond to your questions and inquiries — If you reach out through our contact form, we will use your information to reply to you.
• To send newsletters and promotional emails — Only when you have signed up and given us permission to do so. Every marketing email we send includes an easy unsubscribe option.
• To improve our website — We use anonymized usage data to understand what is working well and what we can make better.
• To analyze traffic and usage patterns — This helps us see which pages are most helpful and how visitors navigate our site.
• To comply with legal obligations — In certain circumstances, we may be required by law to retain or disclose certain information.

We do not sell, rent, or trade your personal information to third parties. Ever. We are a neighborhood bookstore, not a data broker, and your trust means everything to us.

Cookies are small text files that a website saves to your browser when you visit. They help the site remember your preferences, keep track of how it is being used, and deliver a more consistent experience across visits.

• Essential / Functional Cookies: These are necessary for the website to work properly. They enable basic functions like page navigation and access to secure areas of the site.
• Analytics Cookies: These help us understand how visitors interact with our site, such as which pages are visited most often and how long people spend on them. This data is aggregated and anonymized.
• Marketing Cookies: These may be placed by third-party services to deliver relevant promotional content. We do not use aggressive advertising cookies, but some of our integrated tools may place these on your device.

Our website is built and hosted using GoDaddy Website Builder. GoDaddy may place its own cookies to support website functionality and performance. These cookies are governed by GoDaddy's own privacy policy, which we encourage you to review at GoDaddy's website.

You have the right to accept or decline cookies. Most web browsers allow you to control cookies through their settings. You can typically find these options in your browser's "Settings," "Privacy," or "Tools" menu. You may also use browser extensions or privacy tools to manage cookie preferences.

Please be aware that disabling certain cookies may affect the functionality of our website. Some features may not work as intended if essential cookies are turned off.

To run our website and communicate with our customers, we work with a small number of trusted third-party services. Each of these services has its own privacy policy, and we encourage you to review them. The Book Store NLR is not responsible for the privacy practices of any third-party provider.

Our website is hosted and powered by GoDaddy Website Builder. GoDaddy may collect technical and operational data related to site hosting and performance. For more information, please review GoDaddy's Privacy Policy on their website.

We use an email marketing service (such as Mailchimp or a similar platform) to manage our newsletter and promotional emails. When you sign up for our mailing list, your name and email address are shared with this provider solely for the purpose of delivering emails to you. You may unsubscribe from our emails at any time by clicking the unsubscribe link included in every email we send.

We use Google Analytics or a comparable analytics service to collect anonymized data about how visitors use our website. This tool tracks information such as page views, session duration, and general geographic region. This data does not identify you personally and is used only to help us improve our site. Google's data practices are governed by Google's Privacy Policy.

Our website may include affiliate or partner links to Libro.fm, an audiobook platform that supports independent bookstores like ours. If you click one of these links, you will be taken to the Libro.fm website, which operates under its own privacy policy. Any information you provide to Libro.fm is subject to their privacy practices, and The Book Store NLR is not responsible for how Libro.fm collects or uses your data. We encourage you to review Libro.fm's privacy policy before making a purchase.

Our website may also include affiliate or partner links to Bookshop.org, an online bookstore dedicated to supporting independent bookstores like ours. If you click one of these links, you will be taken to the Bookshop.org website, which operates under its own privacy policy. Any information you provide to Bookshop.org is subject to their privacy practices, and The Book Store NLR is not responsible for how Bookshop.org collects or uses your data. We encourage you to review Bookshop.org's privacy policy before making a purchase.

We take reasonable administrative and technical steps to protect the information we collect from unauthorized access, loss, misuse, or disclosure. These measures include working with reputable third-party platforms that maintain their own security standards and practices.

That said, no method of transmitting or storing data over the internet is completely secure. While we do our best to protect your information, we cannot guarantee absolute security. We encourage you to use caution when sharing personal information online.

We retain personal information only for as long as it is needed for the purposes described in this policy, or as required by applicable law. Specifically:

• Contact form submissions are retained only as long as needed to respond to your inquiry.
• Email list data is stored securely with our email marketing provider and retained until you unsubscribe or request deletion.
• Anonymized analytics data may be retained longer for statistical and improvement purposes.

You have rights when it comes to your personal information, and we want to make it easy for you to exercise them.

• Right to Access: You may request a summary of the personal information we hold about you.
• Right to Correct: If your information is inaccurate, you may ask us to correct it.
• Right to Delete: You may request that we delete your personal information from our records, subject to any legal retention requirements.
• Right to Opt Out of Marketing Emails: You can unsubscribe from our newsletter or promotional emails at any time by clicking the unsubscribe link in any email we send, or by contacting us directly.
• Right to Request Information: You may ask us what personal data we have collected about you and how it is used.

If you are a California resident, you have additional rights under the California Online Privacy Protection Act (CalOPPA). These include the right to know what categories of personal information are collected about you, the right to know whether your information is shared with third parties, and the right to request deletion of your data. To exercise these rights, please contact us using the information in Section 11.

To make any privacy-related request, please email us at the address listed in the Contact Us section below. We will respond to all requests within 30 days of receipt. In some cases, we may need to verify your identity before processing a request.

Our website is intended for a general adult audience and is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13.

If we become aware that we have inadvertently collected personal information from a child under the age of 13, we will take prompt steps to delete that information from our records. If you believe we may have collected information from a child, please contact us right away so we can address it.

Our website may contain links to external websites, including Libro.fm, publisher websites, social media platforms, and other resources we think you might find helpful.

Once you leave our website by clicking an external link, we are no longer responsible for the content or privacy practices of that site. Each external website operates under its own privacy policy, and we encourage you to read those policies before submitting any personal information on a third-party site.

The inclusion of a link on our website does not constitute an endorsement of that site's privacy practices.

We reserve the right to update or modify this Privacy Policy at any time. If we make changes, the updated policy will be posted on this page with a revised effective date at the top. It is your responsibility to review this policy periodically to stay informed of any updates.

Your continued use of our website following the posting of any changes constitutes your acceptance of those changes. If a change is significant, we may also notify our email subscribers directly.

We welcome your questions, comments, and privacy requests. If you would like to know more about how we handle your information, or if you would like to exercise any of your rights described in this policy, please do not hesitate to reach out. We are a small, community-focused shop, and we genuinely appreciate hearing from you.

The Book Store NLR

North Little Rock, Arkansas

Email: info@thebookstorenlr.com

Privacy Requests: Please include “Privacy Request” in the subject line of your email so we can assist you promptly.

We will do our best to respond to all inquiries within 30 days. Thank you for trusting The Book Store NLR with your information — and for supporting independent bookstores.